BUSINESS COMMENDED FOR TACKLING CONSUMERS’ COST-OF-LIVING CONCERNS

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Company “listened and acted on feedback.”

SEIB Insurance Brokers has won a prestigious national industry prize.

The winning SEIB team, from left, Katie Oswald (head of marketing), Georgina Dewar (social media executive) and Yazmine Belcher (marketing executive).

The team from the equine insurer collected the Marketing & Customer Engagement award at the recent UK Broker Awards 2024.

The accolade recognises SEIB's response to horse owners' needs during the cost-of-living crisis.

Following a consumer survey which highlighted financial strain among consumers, the company launched an affordable policy called SEIB Core Horse Insurance for owners on a budget.

Crediting her award-winning team, SEIB CEO Suzy Middleton said: “We've listened to our customers and acted on their feedback to deliver a product that really makes a difference.”

The marketing element of the award acknowledged SEIB’s social media activity and presence at key industry events such as Your Horse Live.

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