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BETA INTERNATIONAL IS PERFECT PLATFORM FOR PET COMPANIES TO EXTEND PRODUCT...

“High spec retail lines with some great deals” to be had at next month’s show. BETA International is being seen as the perfect platform for...

BETA INTERNATIONAL IS BEST PLACE TO ACHIEVE GROWTH, SAYS DANISH COMPANY

“We are looking forward to meeting potential retailer partners at the show,” says new exhibitor. Danish company CATAGO Equestrian is exhibiting at BETA International 2022...

NEW EXHIBITORS SIGN UP FOR BETA INTERNATIONAL

Visitors to BETA International in September will be greeted by a host of new exhibitors as well as the industry’s big-name brands. Manufacturers and suppliers...

FAMOUS BRITISH BRAND STEPS INTO EQUESTRIAN MARKET

Label has long been popular with celebrities from sport and screen. Platinum Agencies is to bring the famous Pringle brand to BETA International 2022. Long equestrian...

BOGUS EMAIL WARNING 

Some messages are not quite what they seem. The trade is urged to be wary of emails which appear to come from BETA International –...

MAJOR COMPANIES SECURE THEIR STANDS AT BETA INTERNATIONAL 2022

Big names sign up as trade fair reverts to Sunday, Monday, Tuesday dates. BETA International is set to be a must-visit event for retailers and...

RECORD-BREAKING SPONSOR EXTENDS TRADE FAIR SUPPORT

BETA International to return to its traditional Sunday, Monday, Tuesday dates this September. Neue Schule has agreed a two-year extension to its main sponsorship of...

MEET YOUR NEW CONTACT FOR BETA INTERNATIONAL…

“It’s exciting,” says specialist in business-to-business exhibitions. Fiona Dagger, the new main contact for BETA International exhibitors, is “feeling very positive” about her new role.  Fiona...

WORKING WITH BORROWED TOOLS AND A 4AM START DOESN’T STOP YOUNG...

Showcasing the trade’s future talent.  All eyes were on saddlery apprentices and trainees as they competed in the Society of Master Saddlers (SMS) competitions at...

FANCY A CAREER CHANGE?

For training schemes leading to excellent job prospects, find out more here… It’s a good time to consider a career in saddlery.  Bespoke bridlework sales are...

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TRADERS “DEVASTATED” AS EVENT TO END

“There’s nothing else like it to reach those customers,” businesses tell ETN. This year’s Blair Castle International Horse Trials – known to many as “Scotland’s...
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