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“DON’T DISAPPEAR OFF THE RADAR”

When trade is tight, it’s time to kick on rather than rein in your marketing, says expert. As recession rumours swirl, clever PR and marketing...

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‘SHOP FOR SAFETY’ IS CAMPAIGN’S MESSAGE

Trade unites with advice and inspiration. The British Equestrian Trade Association (BETA) has launched its fifth Summer of Safety.  The social media-based campaign – backed by...
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