FAMILIAR FACE TAKES ON NEW SALES ROLE

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“I’m looking forward to further building strong relationships with our trade and retail outlets.”

Bedmax has appointed Darren Mottershead as sales manager for its north of England region.

Darren Mottershead - Bedmax north of England sales manager

Darren joins the bedding manufacturer from Perry Equestrian. Previously he was sales manager for the BETA International trade show and, before that, spent eight years in sales for NAF.

Wetherby based Darren is a horse owner who competes and shows across the north of England.

“I’m excited to join such a well-established and noted brand,” he said of his new role at Bedmax. “I’m looking forward to further building strong relationships with our trade and retail outlets across the north of England, many of whom I already know well.”

Darren adds that he aims to “open up the major potential markets for [Bedmax’s] non-bedding products including Hotmax fuel logs and Catmax litter.”

Said Bedmax’s managing director Tim Smalley: “Darren has an excellent track record in retail sales and support in the north of England, but even more importantly he shares our passion for the care and welfare of horses, and he completely understands our mission to offer our retail customers the highest possible quality of products and service.”

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