NEWCOMERS GIVE GOODS AND SERVICES A SECOND CHANCE

193

Equestrian trade welcomes fresh ideas. 

Enthusiasm for reusing, recycling and renewing is highlighted by the latest companies to join the British Equestrian Trade Association (BETA)

One offers a selling platform for others’ second-hand goods and new eco brands. Another specialises in recycled riding arena materials. 

A third company to join the trade association - or in this case rejoin - is Heritage Marketing, originally founded in 1988 by equestrian agent Ian Mitchell who still runs it.  

To be accepted into BETA, companies must pass a rigorous monitoring process and be sanctioned by existing members. Once admitted, they can display the BETA logo – a signal to equestrian consumers of a reputable business. 

The following applications were approved at BETA’s most recent Council meeting. 

Hand Me Down Ltd, Loughborough, Leicestershire (Associate member, provisional) – selling platform for other people’s equestrian goods and new products that are eco brands. 

Foley’s Equestrian Surfaces Ltd, Redcar (Trade member) – wholesaler of recycled equestrian carpet fibre for arenas.  

Heritage Marketing Ltd, Bourne, Lincolnshire (Agent member) – equestrian agent.

- ADVERTISEMENT -