Tag: FMD
IT’S 20 YEARS SINCE FOOT-AND-MOUTH SHATTERED OUR TRADE
Are there comparisons to be drawn with the current crisis?
Twenty years ago, in the days when BETA International was in February, I got into...
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TRADING AT SHOWS? THREE COSTLY MISTAKES TO AVOID…
How the big brands make events work.
Many equestrian businesses invest heavily in show stands but come home disappointed.
So says marketing specialist Rhea Freeman whose...
