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“WE KNEW SHE WAS GOING PLACES”

How a chance meeting led to a partnership with Britain’s new world champion. Rider talent-spotting has become something of a speciality for Zebra Products, supplier...

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TRADING AT SHOWS? THREE COSTLY MISTAKES TO AVOID…

How the big brands make events work. Many equestrian businesses invest heavily in show stands but come home disappointed.  So says marketing specialist Rhea Freeman whose...