TRADE FAIR DATES CONFIRMED

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Government led health and safety plans in place.

BETA International organisers intend to proceed with the 2021 event on 24 – 26 January, it’s been confirmed.

Show organiser Claire Thomas is liaising with the show’s new venue at Stoneleigh to introduce health and safety measures.

“We have rigorous plans in place, and these will be regularly revised in line with government guidelines as January approaches,” said Claire. 

The government has given business events and conferences the go ahead to reopen from 1 October. The sector is worth £32.6 billion to the UK each year. 

The Department for Digital Culture, Media and Sport (DCMS) and Association of Event Organisers (AEO), are producing guidelines for the running of indoor shows.

Tourism Minister Nigel Huddleston described it as “an important step in getting [exhibitions] back up and running safely.

“Pilots will help inform our plans for the return of the sector in October with guests and staff adhering to social distancing and measures introduced to reduce close contact.”

Questions answered

The early booking deadline, which entitles BETA International exhibitors to preferential terms, has been extended to the end of this month – 31 August. 

Sales manager Darren Mottershead is in the office. Stand allocation has begun on a first come, first served basis. Previously booked and accepted stand placements remain as agreed.

“I understand how important it is that exhibitors and all interested parties have somebody to answer their questions, so please feel free to get in touch,” added Claire. 

To find out more about BETA International 2021 tel + 44 1937 582111 or email Claire Thomas clairet@beta-int.com or Darren Mottershead darrenm@beta-int.com

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