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“I’M LOOKING FORWARD TO SUPPORTING OUR CUSTOMERS”

Newcomer joins group at the heart of equestrian industry. Rachael McCarthy has joined the team at the British Equestrian Trade Association (BETA) Group as office...

LEMIEUX RETURNS AS SPONSOR OF THE LEMIEUX COFFEE SHOP AT BETA...

“We’re delighted to have the company supporting the show in this way again.” BETA International is excited to announce that LeMieux will be sponsoring the...

SPONSOR RETURNS TO SHOW’S NEW PRODUCT SHOWCASE 

Retailers can see what’s new in one place. Horse&Rider Magazine is to sponsor the New Product Showcase at BETA International 2024 for a second year. The...

BETA INTERNATIONAL HAS A NEW ONLINE HOME

Website delivers extra insights for show’s exhibitors and visitors.  BETA International, the UK’s premier equestrian and country trade fair, has launched a new website to...

TRADE’S BIG HITTERS AIR THEIR VIEWS

And equestrian heroines set to judge event’s best stands. Industry insiders are to debate the state of the equestrian trade watched by a live audience...

MORE BIG NAMES SIGN UP

Leading wholesalers join industry favourites and specialist suppliers.  Battles, Mackey Equestrian and Weatherbeeta are among the major suppliers due to exhibit at BETA International 2023. The...
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BETA INTERNATIONAL SWITCHES TO TWO-DAY FORMAT

Awards and Gala Dinner set to return. BETA International 2023 will be held over two days when the show returns to NAEC Stoneleigh on 10/11...

“IT’S AN ESSENTIAL PART OF OUR TRADING YEAR”

Why BETA International is a must-visit for equestrian retailers BETA International is the best place to source new products, discover fresh ideas and keep in...

COMPANIES EXCITED TO RETURN TO BETA INTERNATIONAL

“An excellent opportunity to meet up with everyone face to face once again.” Companies, who missed BETA International in 2021, are excited to be returning...

BETA INTERNATIONAL IS JUST WEEKS AWAY 

Visitors and exhibitors alike are excitedly preparing for the UK’s leading equestrian trade exhibition, which opens its doors in just over four weeks’ time. BETA...

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TRADERS “DEVASTATED” AS EVENT TO END

“There’s nothing else like it to reach those customers,” businesses tell ETN. This year’s Blair Castle International Horse Trials – known to many as “Scotland’s...
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