Tag: BETA International

Visitors and exhibitors alike are excitedly preparing for the UK’s leading equestrian trade exhibition, which opens its doors in just over four weeks’ time. BETA...

“High spec retail lines with some great deals” to be had at next month’s show. BETA International is being seen as the perfect platform for...

“We are looking forward to meeting potential retailer partners at the show,” says new exhibitor. Danish company CATAGO Equestrian is exhibiting at BETA International 2022...

Visitors to BETA International in September will be greeted by a host of new exhibitors as well as the industry’s big-name brands. Manufacturers and suppliers...

Label has long been popular with celebrities from sport and screen. Platinum Agencies is to bring the famous Pringle brand to BETA International 2022. Long equestrian...

Some messages are not quite what they seem. The trade is urged to be wary of emails which appear to come from BETA International –...

Big names sign up as trade fair reverts to Sunday, Monday, Tuesday dates. BETA International is set to be a must-visit event for retailers and...

BETA International to return to its traditional Sunday, Monday, Tuesday dates this September. Neue Schule has agreed a two-year extension to its main sponsorship of...

“It’s exciting,” says specialist in business-to-business exhibitions. Fiona Dagger, the new main contact for BETA International exhibitors, is “feeling very positive” about her new role.  Fiona...

Showcasing the trade’s future talent.  All eyes were on saddlery apprentices and trainees as they competed in the Society of Master Saddlers (SMS) competitions at...